5 ways to segment your Audience for Retargeting

1. Creative Messaging and Storytelling

Advertisers frequently believe that paid advertisements are what create one-dimensional leads...

2. Target Life Events

Make new target audiences based on life events using business expertise and data...

3. Retargeting Through Buying Persona

Personas have been a part of marketing since their inception. But we frequently imagine them as a difficult project that takes a lot of time and energy to put together...

4. Contextual Retargeting

User retargeting strategies are based on their demographics and behavior patterns...

5. Emphasis on Users than Channels

It goes without saying that marketers focus on various channels in order to retarget their customers...

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